SEO report of retailmarketingx.com

Redirected to www.retailmerchants.com/

Retail Merchants – the ultimate resource for retailers

www.retailmerchants.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.retailmerchants.com/

Character length : 24

Title
Retail Merchants – the ultimate resource for retailers
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Home
type: article
url: https://www.retailmerchants.com/
site_name: Retail Merchants
description: RETAILERS' ULTIMATE RESOURCE RMA serves retailers and related businesses by promoting being loyal to local, using our voice to protect the rights of retailers, and educating and inspiring through events. view all member benefits DEDICATED TO PROMOTING LOCAL
image: https://www.retailmerchants.com/wp-content/uploads/2016/10/RMA-Primary-Logo-1.jpg

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://retailmerchants.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin36

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Retail Merchants – the ultimate resource for retailers

Character length : 60

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 1%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
560100
Heading structure in the source code
  • <H2> Retail Merchants is a membership organization that does everything with retailers in mind.
  • <H2> RETAILERS’ ULTIMATE RESOURCE
  • <H1> 
  • <H1> 
  • <H1> EVENTS THAT EDUCATE AND INSPIRE
  • <H1> UPCOMING EVENTS
  • <H2> Key Session: Cyber Security
  • <H4> June 28 | 8:30 am-9:30 am
  • <H1> RMA BLOG
  • <H2> VCB – Together Serving You Better!
  • <H2> Simplicity VoIP Supports Schools
  • <H2> Virginia Council of CEOs Honors Chuck McCabe’s Legacy
Word cloud
  • events8
  • member7
  • retail5
  • local4
  • megan4
  • news3
  • blog3
  • retailers3
  • read3
  • categories3
  • rights3
  • benefits3
  • merchants3
  • rma3
  • facebook2
  • virginia2
  • buy2
  • shop2
  • sponsorships2
  • twitter2
  • all2
  • resource2
  • media2
  • upcoming2
  • promoting2
  • google2
  • linkedin2
  • association2
  • login2
  • email2
  • retailers’2
  • involvement2
  • membership2
  • community2
  • home2
Keyword matrix
wordtitledescriptionsheading
events
member
retail
local
megan
news
Two Word cloud
  • megan way3
  • member login2
  • facebook twitter2
  • email member2
  • twitter google2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 9 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
4.90
Flesch Reading Ease
66.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.30
Dale–Chall Readability
8.80
SMOG Index
7.80
Spache Readibility
5.00
Number of letters
2878
Number of words
569
Number of sentences
150
Average words per sentences
4
Number of syllables
918
Syllables in words
914
Average syllables in words
1.61
Number of words in first three syllables
96
Percentage of word / syllables
16.87
Words not in Dale-Chall easy-word list
308
Words not in Spache easy-word list
144

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
68
Number of source domains
19
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://www.retailmerchants.com/.. /fqly4.js
  • https://www.retailmerchants.com/.. /fqly4.js
List of render blocking css files
  • https://www.retailmerchants.com/.. /fqyao.css
  • https://fonts.googleapis.com/css?family=Montserrat:400%7COpen+Sans:40...
  • https://www.retailmerchants.com/.. /fqly4.css
  • https://www.retailmerchants.com/.. /avada-10709.css?timestamp=1534451492&ver...
  • https://www.retailmerchants.com/.. /fqly4.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • https://www.retailmerchants.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.retailmerchants.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • https://www.retailmerchants.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • https://www.retailmerchants.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • https://www.retailmerchants.com/wp-content/plugins/ics-button/plugin/js/ics-min.js?ver=0.2
  • https://www.retailmerchants.com/wp-content/plugins/responsive-image-maps/jquery.rwdImageMaps.min.js?ver=1.5
  • https://www.retailmerchants.com/wp-includes/js/comment-reply.min.js?ver=4.7.5
  • https://www.retailmerchants.com/wp-content/themes/Avada/assets/js/main.min.js?ver=4.0.3
  • https://www.retailmerchants.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • https://www.retailmerchants.com/wp-content/plugins/yeloni-free-exit-popup/common/loader.js?ver=4.7.5
  • https://www.retailmerchants.com/wp-content/plugins/yeloni-free-exit-popup/wordpress/client-wordpress.js?ver=4.7.5
  • https://www.retailmerchants.com/wp-content/plugins/yeloni-free-exit-popup/client/dist/client.min.js?ver=4.7.5
File size of all javascript files combined
1.25MB
Javascript minifying
You can save 7.5KB (37% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • https://www.retailmerchants.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • https://www.retailmerchants.com/wp-content/themes/Avada/style.css?ver=4.0.3
  • https://www.retailmerchants.com/wp-content/themes/Avada/assets/fonts/fontawesome/font-awesome.css?ver=4.0.3
  • https://www.retailmerchants.com/wp-content/themes/Avada/ilightbox.css?ver=4.0.3
  • https://www.retailmerchants.com/wp-content/themes/Avada/animations.css?ver=4.0.3
  • https://www.retailmerchants.com/wp-content/uploads/avada-styles/avada-10709.css?timestamp=1494342140&ver=4.7.5
File size of all css files combined
787.77KB
CSS minifying
You can save 234B (13% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
289.93KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
32
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://www.googletagmanager.com/gtm.js?id=GTM-MSXVFS15 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /1275126362600669?v=2.8.25&r=stable20 minutes
https://connect.facebook.net/.. /1804330513138440?v=2.8.25&r=stable20 minutes
https://www.google-analytics.com/plugins/ua/linkid.js60 minutes
https://ssl.google-analytics.com/ga.js2 hours
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
1.61MB
Image optimisation
You can save 26.7KB (27% compression) by optimising the images below:

 Links

We found a total of 73 different links.
Internal links: 65
External links: 8

External links:

Internal links:

 Website security

IP
208.109.52.39
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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